ONE FOR MY BABY, AND ONE MORE FOR THE ROAD

You know something is going on when a company with the stature of beer industry titan Anheuser-Busch rolls out a product like BE (pronounced B-to-the-E, with the "B" standing for "beer" and the "E" signifying "extra"). It's a beer that also contains caffeine, ginseng and guarana—an additive package found in many energy drinks. It might sound like a goofy combination to you, but Anheu

Register to view the full article

Please register to access this content.

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish