When customers started losing interest in the national sandwich chain at Tulane University’s Lavin-Bernick Center, Dining Services General Manager Thomas Beckmann knew it was time for a change. But instead of just replacing one national brand with another, he decided to try something completely different. “We didn’t want to go down the Subway tree because it would be the same thing over and over. We needed a concept,” he says.
So Beckmann and his team, which is managed by Sodexo