FM Best Concepts
Making Healthy Choices Pay

Making Healthy Choices Pay

WINNER: HUMANA, INC.

ENTRY: CHECK YOUR CHOICES

THE BIG IDEA: It started with a simple and rather obvious question from one of the dining operation managers: “if we're going to subsidize something, shouldn't it be something healthy?” (at the time the location was offering free fountain soda)

Good question, and the result was Chec

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