Survey: Restaurant Traffic Skewing Older

The proportion of the commercial foodservice industry’s traffic obtained from visits made by older consumers has grown steadily over the past five years while visits from Millennials have declined.

The proportion of the commercial foodservice industry’s traffic obtained from visits made by older consumers has grown steadily over the past five years while visits from Millennials have declined, according to The NPD Group research and consulting firm. Baby Boomers and their seniors (Mature Traditionalists), are making more visits to every segment of the restaurant industry than prior to the recession, a recently released NPD foodservice market research report finds.

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