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The Influence of U.S. Millennial Hispanics on Food

Growing group leans toward more Hispanic foods, less sandwiches, more stove-top preparation.

U.S. Hispanic Millenials honor their heritage during mealtimes at home and away, according to a new report. Sixty-five percent of U.S. Hispanics are Millennials, ages 22 to 35, and significantly influence the ethnic group’s overall eating attitudes and behaviors, according to The NPD Group, a global information company. 

“U.S. Hispanics are youthful and therefore represent future opportunities for food and beverage marketers

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