FPI Adds Sales VP

Fishery Products International has named Jim LaBelle vice president of sales and marketing. He had been vice president of marketing, and previously served as the company's senior director of retail/club sales and marketing as well as foodservice marketing director after joining FPI in 2003.

Prior to joining FPI, he worked for Ocean Spray and Wine.com. In his new position, LaBelle will be responsible for the total integration and execution of all foodservice marketing and sales activities including strategic planning, overall sales management, advertising and new product development.