The Middle Eastern fast-casual trend is reaching new heights as it appeals to a wide range of customers. Concepts like Halal Shack, which began at SUNY Albany and opened this month at Howard University and Rensselaer Polytechnic Institute, are bringing items like chicken shawarma to American diners in new, on-trend ways.
Chicken shawarma’s time to shine
The succulent-charred chicken with bright spices, fresh veggies and a tangy sauce cradled in soft bread is a combination for the ages that’s getting a surge of popularity now. Here are the do’s and don’ts for making the most of chicken shawarma’s moment.