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Smucker Acquires Knott's

The J.M. Smucker Co. has acquired the Knott's Berry Farm brand from ConAgra Foods, Inc. Knott's markets jams, jellies and preserves in the retail, gift box and foodservice channels. The deal does not include the Knott's Berry Farm amusement park.

“Knott's Berry Farm is a well recognized brand with a long and rich history, complementing our existing line of fruit spreads and offering our customers additional choices,” says Vince Byrd, senior vice president of consumer marketing for Smuckers.

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