Snacking racking up sales

The definition of snacking is expanding and understanding consumer behavior around this category is more important than ever to increase sales opportunities. Sponsored by Kellogg's Specialty Channels

Feb 27, 2015

People love to snack. And more people are snacking today than ever before. Half of consumers say that they eat snacks at least twice a day, up from 48% in 2012¹, and a third of consumers say they’re snacking more frequently than just two years ago.¹

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