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What’s Happening in Breakfast? Trends, Insights & Solutions for Your Foodservice Business

Now Available On Demand

Is breakfast really the most important meal of the day? History tells us breakfast jumpstarts your morning and fuels you for the day ahead, but recent lifestyle shifts have called this notion into question and led us to believe that breakfast is a dying eating occasion. Intermittent fasting and busy morning schedules are just a few of the headwinds pushing up against a solid breakfast in the morning. What does all this mean in the eyes of the consumer and the operator? What are health professionals recommending? 
Join Kellogg’s in breaking down the trends and science behind breakfast! Learn how to leverage this occasion to boost business and menu appeal!

  • Take a look at the market status and opportunity within breakfast
  • Learn what motivates consumers in the morning and how they feel about breakfast
  • Gain an understanding of current science on the impact of breakfast and health
  • Discover easy and delicious menu solutions for breakfast

If you would like to explore these and many other questions that are top of mind for operators, health and nutrition experts, and consumers alike, join Kellogg’s Registered Dietitian Kati Kauffman and Insights Expert Cassandra Drinkard for our webinar on January 28th at 2pm EST.

Kati Kauffman
Registered Dietitian and Wellbeing Business Partner
Kellogg Company


Cassandra Drinkard
Consumer Insights Manager
Kellogg’s Away From Home Channel


Alan Liddle - Moderator
Senior Data & Events Editor
NRN Restaurant & Food Group


Attend and earn:
1 CEU hour for the SNA/SNS credential
1 CEU hour for the RD/RDN credential

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