Technomic Analyzes College Market

Convenience is the strongest driver of on-campus foodservice use, cited by 65 percent of students surveyed, says the new College & University Consumer Trend Report report from the Technomic, Inc., foodservice consulting organization. By contrast, the most cited reasons for eating at an off-campus restaurant were better value (43%) and better variety (38%).

Technomic says it developed the report to help college and university dining programs, off-campus operators and suppliers tap

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