The Power of "WOW"

The Power of "WOW"

Catering sales in the noncommercial sector are on the rise following a tough recession. And while food quality is critical to any successful event, it's the experience that guests request again. Or not.

Corporate customers of 1st & Fresh Catering in Chicago can order from a host of lunch-menu items at an eminently reasonable price per person. Hand-pulled-pork barbecue served with fresh Kaiser rolls, housemade coleslaw, potato salad and assorted cookies is one option; another is 1-lb. baked potatoes with a host of toppings, accompanied by salad and a selection of dessert bars.

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TAGS: Menu Trends
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