WMMB Names New National Account Director for Foodservice

Allen Hendricks, a chef and sales/marketing executive, has been named director of national accounts for foodservice, a newly created position at Wisconsin Milk Marketing Board.He reports to Stan Woodworth, senior vice president for channel marketing. Hendricks previously was sales manager for CDS, a high-end specialty cheese and food broker based in Elmhurst, IL.

His wide range of responsibilities included regional sales, development of marketing programs, culinary counseling and esta

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